Sirens of Chrome

Women and auto shows

Eric Kaminsky - March 03, 2014 09:30 AM

ImagePhoto courtesy of the AACA Museum
ImagePhoto courtesy of the AACA Museum

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In celebration of Women’s History Month, the AACA Museum in Hershey, Pennsylvania, will stage an exhibit entitled, “Sirens of Chrome”, which runs until March 31.

Sirens of Chrome takes visitors on a visual joyride through auto show history and features a treasure trove of rare images of turn-of-the-century goddesses, 1950s sex symbols and today's highly trained product specialists.  The exhibit showcases posters and photographs of human hood ornaments, fast cars and vintage auto show fashions. 

“The talent at auto shows throughout the past century have actually gone though as much of an evolution as the cars themselves,” said Lock Haven, Pennsylvania, native Margery Krevsky, founder and owner of Productions Plus - The Talent Shop, a company that recruits, outfits and trains talent for auto shows, and author of the award-winning book, Sirens of Chrome: The Enduring Allure of Auto Show Models, which served as the muse for the exhibition. “Auto show models truly morphed from ‘plaster to poster to person’ and now serve as ambassadors of their brand who entice customers with facts and vehicle comparison information.”

Following the format of the book, the Sirens of Chrome exhibit includes many historical photos that have been carefully culled from private collections, auto enthusiast portfolios and the National Automotive Historical Collection of the Detroit Public Library that tell the larger story of auto show models and the timeless allure of automobiles. 

Attendees of the exhibit will discover whose “body” inspired the Rolls-Royce hood ornament and who sat in a “rumble seat” with 1930s silver-screen goddess Joan Blondell.  They will see the depth of information included from the Dagmar Bumpers, gawk at the over-the-top opulence of the Somali leopard pelt-upholstered 1950 Cadillac Debutante and view in wonder at the fur-clad model atop a Soviet-built Lada. 

In total, the exhibit features nearly 75 pieces, some of which are photographs, posters, auto show programs and automobile magazine covers. Also on display will be auto show apparel courtesy of Production Plus - The Talent Shop.

Admittance to the exhibit is included with the purchase of general admission: $10 adults, $9 seniors, $7 children ages 4-12. The AACA Museum is located at161 Museum Drive in Hershey. Call (717) 566-7100 or go to