Dealers delivered 222,104 vehicles in February
Andy Bolig - March 09, 2014 10:26 AM
Car and crossover sales were particularly strong at Buick and Chevrolet, and we continue to have a strong mix of pickup sales
General Motors dealers delivered 222,104 vehicles in the United States in February 2014.
Total sales were down 1 percent compared with a year ago, beating outside expectations but GM increased its sales from January 2014 by 30 percent, more than 10 percentage points better than the industry as a whole.
“Weather continued to impact the industry in February, but GM sales started to thaw during the Winter Olympic Games as our brand and marketing messages took hold,” said Kurt McNeil, U.S. vice president of Sales Operations. “Car and crossover sales were particularly strong at Buick and Chevrolet, and we continue to have a strong mix of pickup sales.
“Despite a slower start to 2014 than most people expected, we look forward to a very successful year, backed by plenty of new products and what should be the strongest GDP growth since the end of the recession.”
February Sales Highlights (vs. 2013)
- Passenger car sales were up 8 percent, with Buick deliveries up across the board.
- The Chevrolet Sonic, Cruze and Malibu posted double-digit sales increases.
- The Chevrolet Cruze and the Buick Verano had their best February sales ever.
- Deliveries of the Corvette were up 149 percent.
- The all-new 2014 Cadillac CTS sedan helped drive a 7 percent increase in retail sales for the CTS range.
- Crossover sales were up 4 percent.
- Retail deliveries of Chevrolet and GMC large SUVs were up 14 percent.
- GM’s retail share of light-duty pickup sales increased an estimated 2 percentage points or more from January 2014.