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Motor City Masters

The Design Challenge

Larry Jewett - June 10, 2014 01:46 PM

ImageCourtesy of truTV

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      Auto design will take center stage with the arrival of Motor City Masters. Hosted by Brooke Burns (The Chase, You Deserve It) and premiering Tuesday, June 24, at 10 p.m. (ET/PT) on truTV, Motor City Masters will bring together 10 experienced designers, with various specialties and backgrounds, all of whom share a passion for car design. Challenges on Motor City Masters will explore various aspects of design, inside and out. In each episode, the contestants will have the ambitious task of creating new, fully functional (though not street legal) concept cars based on a theme that will showcase the each competitor's unique personality.
      Each week will be centered on a different theme, such as car character designs, which will tie in to the release of the new Michael Bay movie Transformers: Age of Extinction; body shape design, which will have the designers turning a Chevy SS into a NASCAR racing machine; and custom car designs, which will involve a Hot Wheels tie-in. Themes will also focus on different areas of car design, including technology, interior, body trim and functionality. The series will even touch on the automotive needs of busy parents and small business owners.
      Competitors will be judged on their creativity, execution and forward-thinking design, among other criteria. The field will narrow with each elimination challenge until only the top two designers remain. These two competitors will then face off in front of Chevrolet's world-class car design experts, after which only one designer will be crowned "The Next Great Car Designer." The winner of Motor City Masters will receive a brand new 2014 Camaro Z28 and $100,000 cash. The winner will also be named a Brand Ambassador for GM, with the opportunity to showcase his/her designs at major auto show exhibitions.

For an overview of the show, click here

To meet the contestants, click here


 

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