Offered at North American International Auto Show
Larry Jewett - January 18, 2014 10:30 AM
To commemorate 50 years of Ford Mustang, Revell® – a worldwide leader in the hobby industry has been hosting a Make ’n Take™ event at the Ford booth during the North American International Auto Show. The event runs until Saturday, January 25 and models are available while supplies last.
At the event, children have been able to build and take home their own free Auto Show Edition 2015 Ford Mustang model. Revell’s 2015 Ford Mustang model kit easily snaps together in minutes. The overall experience is engaging, authentic and fun for families and kids of all ages.
“For nearly 50 years, kids of all ages have been configuring and building their own personal full-size and small-scale Mustangs, and now they can build a new dream car and take it home,” said Steve Ling, Ford car marketing manager. “Many of us grew up building model cars, and it’s great to have Revell join us in Detroit with its newest model kit as we show off the all-new Ford Mustang at an auto show for the first time.”
“I am thrilled Revell has the opportunity to work with Ford this year and provide kids and enthusiasts a chance to make and then take our 2015 Ford Mustang models home with them,” said Lou Aguilera, Revell vice president and general manager. “I look forward to the growth of this partnership with Ford Motor Company, and the historic introduction of an iconic American vehicle.”
Revell introduced its first scale model of the Ford Mustang in 1968. Since then, Revell and sister brand Monogram have produced more than 3 million examples of more than 50 different Mustang models, in scales ranging from 1/64 to 1/12, along with plastic kits,
die-cast metal, slot cars and other toys.